jeudi 30 octobre 2008

Camel Tobacco in Japan

Camel is an American tobacco brand introduce by RJ Reynold Tobacco Company in 1993. The name, the packaging style and the logo was found in the early 20th when traveling so far was in vogue, Camel by this way supposedly that nicely.

In France as in America and all over the world, Camel is one of the two most smoked tobacco brand (the other is Marlboro) and have more than fifty different kind of cigarettes like Filters, Medium, Light, Menthol. They sometime make limited exotic blend edition as Samsun, Rare, and other Bayou blast. To faithful their customer and push other brand’s smoker to buy Camel, the company regularly do special limited edition packages and boxes that people can collect.

Here in Japan, it is very difficult to find any Camel tobacco, few convenient stores like 7 eleven or AM PM or even cigarette dispensers have Camel blend to sale. The only Camel I have seen was “Camel Menthol” and “Camel Crush” which are both menthol cigarettes.



As Japanese people smoke Menthol for most, Camel have adapted their marketing to Japan (indeed, I have never seen Menthol Camel’s both in France and in USA) to compete the giants of Menthol cigarettes which are “KOOL” and Marlboro”.




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